The Role of Media in the Instructional



The Role of Media in the Instructional


Media can serve many roles in the instructional process.Understanding the purpose of media, effective planning of instruction, and systematic evaluation of media will enable the teachers to make a careful selection of media to use for instruction.  A media format is the physical form in which a message is incorporated and displayed.  Media formats include, flip charts, slides, audio, video, and computer multimedia.  Each has different strengths and limitations in terms of the types of messages that can be recorded and displayed.

The purpose of the media selection process is to determine the best media for a given instructional situation.  To determine the most appropriate media for their needs, instructors must evaluate the objectives, the content, and the learner.  Many instructional programs may be combinations of the methods of communicating messages to learners. Since, media is only a distribution system for delivering various messages and representations to learners, each strategy mentioned below places the learner and teacher in a different role.

  1. Instruction: The arrangement of information and the environment to facilitate learning.
  2. Learning: The development of new knowledge, skills, or attitudes.
  3. Media (singular - medium):  1. A channel of communication. 2. A means of communicating information or ideas. Referred to as "instructional media" when it carries information or messages with an instructional purpose.
  4. Methods - The procedures of instruction that are selected to help learners achieve the objectives or to internalize the content or message.

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